The Best Value Choice for a Small-Medium Space. Featuring a brightness of 3200 ANSI Lumens and a high contrast ratio of 13000:1, the cost-effective and eco-friendly MS504A delivers bright, crystal clear presentations with large, easy to read text, graphics and video with rich, vibrant, accurate colors, even under the most challenging ambient light conditions. Incorporating BenQ's renowned Smart Eco Lamp Saving Technology, the MS504A not only offers greater energy savings to you, but continues to deliver amazing picture quality through this innovative technology. The Smart Eco mode is designed to use only the exact amount of lamp power a projector needs to deliver the best contrast performance. With this feature, schools get to provide students and teachers uncompromised projection quality and reduce the total cost of ownership by extending the lamp life and lowering power consumption. BenQ uses Colorific technology to optimize images for specific color balance effects for diverse applications such as presentations, movies and spreadsheets and photographs. Every BenQ Colorific projector generates more than one billion colors by combining up to seven different colors to create vibrant, true-to-life images. You will also experience dramatic contrasts for remarkable image clarity, higher visual impact and greater legibility. BenQ's Colorific projectors are dependable year after year. You can rely on the colors to remain the same from day one to a decade later--without the risk of fading, ghosted images, or yellowing. DLP Technology also includes a filter-free engine design for carefree confidence in long-lasting image quality and reduced TCO. BenQ's Smart Eco Technology further boosts contrast performance and image quality endurance while saving up to 70% on lamp power consumption.