Product Description

For organizations that care about innovation,individual creativity isn't enough anymore -- peopleneed to be in creative, collaborativerelationships. But without the knowledge and tools forbuilding these relationships, innovation expert MichaelSchrage argues, one will not be successful in theoffices of today and even less so in the"virtual" offices of tomorrow. gives readers the tools andtechniques to go beyond the lazy cliches of"teamwork" to the practical benefits ofcollaboration. When Schrage studied the world's greatestcollaborations -- including Wozniak and Jobs,Picasso and Braque, Watson and Crick -- he found thatinstead of relying on charisma, they all created"shared spaces" where they could play withtheir ideas. By effectively using technologicaltools available in most workplaces -- anything froma felt tip pen and a napkin to specializedcomputer software - -you can literally map yourdiscussion as it is happening, making it possible tokeep all the good ideas, cope with every objection,handle conflicts as they arise, and, ultimately,master the unknown.