Product Innovation: Leading Change through Integrated Product Development

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New from	$101.33
3rd Party New from	$73.98
3rd Party Used from	$69.50

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	New		3rd Party New		3rd Party Used
Last Seen	~~$101.33~~	Last Seen	~~$73.98~~	Last Seen	~~$69.50~~
Highest	$105.00 Mar 7, '16	Highest	$83.07 Jan 22, '16	Highest	$98.78 Oct 29, '14
Lowest	$79.61 Jul 31, '15	Lowest	$57.50 May 2, '14	Lowest	$29.00 Aug 13, '14
Average	$94.40	Average	$74.11	Average	$66.34
Added	Oct 13, 2013	Added	Oct 13, 2013	Added	Oct 13, 2013

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Amazon Best Sellers Rank

30 day average: 1,518,652 | 90 day average: 1,025,223

Product Description

This book describes the latest constructs, techniques, and processes for enabling managers, professionals, and practitioners to be more effective in designing, developing, and commercializing new products and services. Written from an Integrated Product Development (IPD) perspective, it provides guidance and support in formulating and executing IPD programs for business practitioners and MBA students.

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