Product Description

The book the natural food industry cant afford to let you read. Deconstructing numerous fallacious claims from NYTs best-selling author Vani Hari a.k.a. The Food Babe, this book describes in detail just how effective the right words are if you have a panacea to sell and a pretty face to help sell it. Researched and written by a dedicated international team of pro-science authors and firmly rooted in facts, science and logic, The Fear Babe places many of Vani Haris claims under a microscope - shining a light into the dark corners to demonstrate the lack of scientific evidence behind her most egregious contentions. Brimming with invaluable and up to date reference material on food additives, modern technologies, and the ways the anti-science hucksters operate outside of the law, this book is destined to become and instant classic. An essential reference for everyone concerned with their own diet and their familys health. Take back control and fall in love with great food once more. Discover: